Cookie Policy
This Cookie Policy explains how Inovetix Ltd. ("Inovetix", "we", "us") uses cookies and similar technologies on our website. It should be read together with our Privacy Policy.
Last Updated: September 2026.
Legal
Cookie Policy
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help websites operate properly, remember preferences, measure performance, and understand how visitors interact with content.
We may also use similar technologies such as pixels, tags, local storage, scripts, and analytics tools. Throughout this policy we refer to all of these as "cookies".
How We Use Cookies
We use cookies and similar technologies to:
- Enable core website functionality
- Improve website security and performance
- Remember user preferences (including your cookie consent)
- Support the live chat and booking features
- Analyze website traffic and usage
- Measure marketing and campaign effectiveness
- Improve user experience
Categories of Cookies We Use
We group the cookies set on this site into four categories. Strictly Necessary cookies are always on. Functional, Analytics, and Marketing cookies are only set after you opt in via our Cookie Settings.
Strictly Necessary Cookies
What they do
These cookies are required for the website to work properly and cannot be disabled through our cookie preference center. They handle cookie consent itself, page navigation, form submission, session management, and core chat routing.
If you block these cookies in your browser, parts of the site (including the cookie preference center itself) will not work.
Strictly Necessary cookies.
| Cookie / key | Purpose | Duration | Vendor |
|---|---|---|---|
| inovetix-cookie-consent | Stores your consent preferences (necessary / functional / analytics / marketing). | 12 months | Inovetix (first-party, localStorage) |
| inovetix_chat_sid | Anonymous chat session ID so we can resume your conversation after a page reload. | Until you clear site data | Inovetix (first-party, localStorage) |
| inovetix_chat_convId_{sid} | GoHighLevel conversation ID for the active chat session. | Until you clear site data | Inovetix (first-party, localStorage) |
| inovetix_chat_contactId_{sid} | GoHighLevel contact ID for the active chat session. | Until you clear site data | Inovetix (first-party, localStorage) |
| gtm_consent / dataLayer push | Google Tag Manager reads user consent from the dataLayer and only fires tags the user has allowed. | Session | Google Tag Manager (GTM-N4RVMF7Q) |
Functional Cookies
What they do
Functional cookies allow the website to remember choices you make and provide enhanced features. Disabling them may make certain features less convenient but will not prevent the site from working.
Functional cookies.
| Cookie / key | Purpose | Duration | Vendor |
|---|---|---|---|
| announcementDismissed | Remembers that you have dismissed the announcement bar so it does not reappear on every page. | Until you clear site data | Inovetix (first-party, sessionStorage) |
| inovetix_chat_msgs_{sid} | Persists the chat transcript for the current session so you can refresh the page without losing context. | Until you clear site data | Inovetix (first-party, localStorage) |
| inovetix_chat_name | Persists the name you provided inside the chat lead-capture form. | Until you clear site data | Inovetix (first-party, localStorage) |
| inovetix_chat_email | Persists the email you provided inside the chat lead-capture form. | Until you clear site data | Inovetix (first-party, localStorage) |
Analytics and Performance Cookies
What they do
Analytics cookies help us understand how visitors use our website so we can improve content, performance, and user experience. They are only set after you accept the Analytics category in our Cookie Settings.
We use Google Tag Manager (GTM-N4RVMF7Q) to load analytics tags. The specific tags loaded by this container are configured in Google's Tag Manager console and may change over time. You can inspect the cookies set on your device at any time using your browser's Developer Tools (Application › Cookies).
Analytics cookie families that may be loaded by our GTM container.
| Cookie family | Purpose | Typical duration |
|---|---|---|
| _ga / _ga_* | Google Analytics 4 — distinguishes unique visitors and measures site usage. | 13 months |
| _gid | Google Analytics 4 — distinguishes unique visitors over a 24-hour window. | 24 hours |
| _gat / _gat_* | Google Analytics 4 — throttles request rate. | 1 minute |
| _gcl_au | Google Ads conversion linker — measures ad campaign performance. | 90 days |
| AMP_TOKEN | Google Tag Manager — unique token for AMP client IDs (if used). | 30 seconds to 1 year |
Marketing and Advertising Cookies
What they do
Marketing cookies may be used to deliver relevant advertising, measure campaign performance, and support remarketing or conversion tracking. They are only set after you accept the Marketing category in our Cookie Settings.
Like our analytics tags, marketing tags are loaded through our Google Tag Manager container. The exact cookies set on your device depend on the current GTM configuration.
Marketing cookie families that may be loaded by our GTM container.
| Cookie family | Purpose | Typical duration |
|---|---|---|
| _fbp / _fbc | Meta (Facebook) Pixel — measures ad performance and builds aggregated audience lists. | 90 days |
| fr | Meta — ad performance and remarketing. | 90 days |
| _gcl_au | Google Ads conversion linker (also listed under Analytics). | 90 days |
| IDE / NID | Google Ads / YouTube — measures ad performance and personalises ads. | 13 months (IDE) / 6 months (NID) |
Third-Party Cookies and Vendors
Some cookies are set by third-party service providers that help us operate, analyze, secure, or market our website. These providers may process information according to their own privacy policies.
Third-party vendors used on this site.
| Vendor | Purpose | Triggered when |
|---|---|---|
| GoHighLevel (LeadConnector) — services.leadconnectorhq.com | Chat backend, contact record, conversation history. | You open the chat widget. |
| GoHighLevel (LeadConnector) — widgets.leadconnectorhq.com | Live Chat fallback widget (when NEXT_PUBLIC_CHAT_MODE is unset or set to "ghl"). | Default chat mode loads on every page. |
| GoHighLevel (LeadConnector) — api.leadconnectorhq.com/widget/form | Inline contact form embedded on the Contact page. | Contact page renders. |
| GoHighLevel (LeadConnector) — api.leadconnectorhq.com/widget/booking | Booking modal iframe for "Book a call" interactions. | You click Book a call. |
| GoHighLevel (LeadConnector) — link.msgsndr.com/js/form_embed.js | Helper script that boots the booking and form widgets. | Loaded lazily when the booking modal opens. |
| Google Tag Manager — GTM-N4RVMF7Q | Loads analytics and marketing tags based on your consent. | Every page (consent-gated). |
| Resend — resend.com | Sends transactional email when you submit the contact form. | You submit the contact form. |
| Outbound social links — facebook.com, linkedin.com, instagram.com, behance.net, dribbble.com | These are standard links, not embedded trackers. Clicking opens the social network in a new tab. | You click an outbound social icon. |
Chat Mode in Use
Two chat implementations
By default the site uses the GoHighLevel (LeadConnector) Live Chat fallback widget (loaded from widgets.leadconnectorhq.com). When the environment variable NEXT_PUBLIC_CHAT_MODE is set to "custom", the site instead renders our own custom ChatWidget component, which communicates with our server-side /api/chat routes and forwards messages to the same GoHighLevel conversation API.
Both implementations persist the same first-party keys (inovetix_chat_sid, inovetix_chat_convId_*, inovetix_chat_contactId_*, inovetix_chat_msgs_*, inovetix_chat_name, inovetix_chat_email) and may set cookies on the leadconnectorhq.com domain. The custom widget additionally sends a lead-capture form (name, email, free-text) before saving to GoHighLevel.
Microsoft Customer Connect
Earlier versions of this site included a Microsoft Customer Connect chatbot. That script is no longer loaded and is not used on inovetix.com. Any cookies previously associated with that integration are no longer set.
Managing Cookie Preferences
You can manage or withdraw your cookie consent at any time using the link. This reopens our cookie preference center, where you can turn functional, analytics, and marketing cookies on or off.
Browser Controls
Most browsers allow users to block, delete, or manage cookies through browser settings. Disabling cookies may affect certain website features or functionality. Browser-specific guides are available at:
- Google Chrome — chrome://settings/cookies
- Mozilla Firefox — Preferences › Privacy & Security
- Apple Safari — Preferences › Privacy
- Microsoft Edge — Settings › Cookies and site permissions
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or website functionality. The "Last Updated" date at the top of this page indicates when the latest changes took effect. Material changes will be reflected in the Revision History below.
Contact Us
For questions about this Cookie Policy or our use of cookies, contact:
Inovetix Ltd.
Website: www.inovetix.com
Email: privacy@inovetix.com
Revision History
- 11 September 2026 — Comprehensive refresh — expanded vendor disclosures, documented every first-party and third-party cookie family in use, added revision history.
- June 2026 — Initial public release of the Privacy and Cookie Policy.
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